Lega Serie A has announced an agreement to partner with Socios, an all-in-one fan influence and rewards platform for sports fans around the world. As of now, Socios is an official Partner of Lega The Series A, as well as the Series A. Socios is the main sponsor Supercoppa Frecciarossa and Coppa Italia Frecciarossa Football Finals.
This partnership will officially start at the time Socios CEO Alexandre Dreyfus presents the MVP award following the conclusion Tomorrow’s (January 12th) Supercoppa Final between Serie A rivals Inter Milan and Juventus at the San Siro Stadium.
The partnership will continue to expand Socios’s existing extensive presence within Italian football. Socios has already formed partnerships to Inter Milan, Juventus, AC Milan, Napoli, FC Bologna, AS Roma and AS Roma and Italian national team.
Beyond Italy In addition to Italy, Socios’s 100+ strong network of partners include the top clubs in football: FC Barcelona, Paris Saint-Germain, Atletico Madrid, Valencia, Manchester City and Arsenal. Apart from football, Socios’s growing sports and entertainment network also includes UFC, F1 teams, 25 NBA franchises and The New England Patriots of the NFL The New England Revolution of MLS 14 NHL franchises, and leading teams from cricket and esports.
“We are extremely pleased to announce our partnership with Socios which is a top brand in its field that has been working to improve the best of sport for a number of years and is now. Through this partnership Lega Serie A proves once again to be ready to seize the opportunities offered from new marketplaces, looking towards the future and innovation and always ready to meet the needs of fans around the world” stated Luigi De Siervo, the CEO of Lega Serie A.
Alexandre Dreyfus, CEO of Chiliz and Socios, said: “In 2021 we expanded our network by more than 500%welcomed more than 1 million users to our platform.
“We’ve got bigger aims for the next twelve months, and we’re thrilled to kick off 2022 with this significant announcement that further solidifies our commitment to the Italian sport industry.
“We look forward to working in close collaboration along Serie A, spreading the message about Socios and establishing our superfan community in Italy and all over the world. “
More than 1.3M users from 167 different countries use the Socios app to engage with and receive rewards from the teams they admire and support by way of Fan Tokens. Fans Tokens can be described as digital currency that are minted on the blockchain. They provide their owners with the ability to vote in polls in addition to VIP rewards, exclusive promotions, AR-enabled features games and contests.
In the year 2022 Socios’s aim is to attract millions of new followers all over the world to the benefits of Fan Tokens and new features, features and rewards being added throughout the year. Socios is planning to include many other major international sporting organizations to its current roster, launch high visibility global and national marketing campaigns , and expand its entertainment and sports ecosystem dramatically over the coming months.
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